Reviews & Rankings

Who to trust with your gold.

Independent reviews of gold IRA providers, bullion dealers, and home-storage products — every score editorial, every criterion the same, none of it paid for.

How we make money: the company links on this page are plain, untracked reference links — we currently earn no commission from any firm listed, and no company pays for placement or scores. If we ever join an affiliate program, this disclosure will say so first. More on how we make money →
How we score Trust 25% Transparency 20% Products 20% Service 20% Value 15% Full methodology →
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The rankings

Category
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8.9/10
Excellent
Editor's Choice

Augusta Precious Metals

Best for serious, long-term retirement investors

Trust
9.5
Transparency
8.8
Products
7.8
Service
9.5
Value
8.5
  • No high-pressure sales
  • Lifetime account support
  • In-house economist on staff
Est. 2012 Min $50,000
8.8/10
Excellent
Best Selection

APMEX

Widest product selection in the market

Trust
9.2
Transparency
8.2
Products
9.8
Service
8.5
Value
8.2
  • 25,000+ product listings
  • Industry leader since 2000
  • OneGold digital platform
Est. 2000 Min None
8.8/10
Excellent

JM Bullion

Competitive pricing and everyday value

Trust
9.0
Transparency
8.5
Products
9.0
Service
8.5
Value
8.8
  • Consistently tight premiums
  • Free shipping on $199+
  • Monthly deals section
Est. 2011 Min None
8.7/10
Excellent
Top Rated

Birch Gold Group

Education-first IRA investing since 2003

Trust
9.0
Transparency
8.5
Products
8.5
Service
9.0
Value
8.2
  • IRA specialists since 2003
  • Physical delivery available
  • Wide product selection
Est. 2003 Min $10,000
8.7/10
Excellent

American Hartford Gold

Best buyback guarantee with low minimums

Trust
8.8
Transparency
8.5
Products
8.5
Service
8.8
Value
8.8
  • Best-price buyback commitment
  • Price match guarantee
  • Low minimum investment
Est. 2015 Min $10,000
8.7/10
Excellent

SD Bullion

Lowest premiums over spot

Trust
8.8
Transparency
9.2
Products
8.5
Service
8.0
Value
9.2
  • Industry-low premiums
  • Fully transparent pricing
  • Spot price alert tools
Est. 2012 Min None
8.6/10
Excellent

Goldco

Streamlined rollovers from existing accounts

Trust
9.0
Transparency
8.2
Products
8.2
Service
9.0
Value
8.5
  • Largest Gold IRA provider
  • Streamlined 401(k) rollover
  • High buyback offer
Est. 2006 Min $25,000
8.5/10
Excellent

Noble Gold Investments

Personalized service and Texas storage

Trust
8.5
Transparency
8.5
Products
8.0
Service
8.8
Value
8.5
  • Dedicated account rep
  • Texas depository option
  • Royal Survival Packs
Est. 2017 Min $20,000
Our process

How we evaluate gold companies

The WWG Score is an independent editorial assessment. We accept no payment to alter a rating, and affiliate relationships never influence where a company lands.

Trustworthiness

25%

Regulatory standing, complaint history, years of operation, industry associations, and track record resolving client issues.

Transparency

20%

Clarity of fee disclosures, pricing structures, contract terms, storage costs, and buyback policies before account opening.

Product Range

20%

Breadth of IRA-eligible gold and silver products, including coins, bars, and specialty items from recognized mints.

Customer Experience

20%

Quality of educational resources, account opening process, responsiveness, and ongoing support post-purchase.

Value

15%

Competitiveness of premiums over spot price, storage fees, buyback spreads, and overall cost of ownership.

Review Frequency

Scores are reviewed at minimum annually and updated when material changes occur at any rated company.

Editorial independence. Wise With Gold accepts no payment to alter ratings, and no company pays for placement. The company links above are uncompensated reference links — we currently have no affiliate relationship with any firm reviewed. Reviews reflect our independent assessment as of the published date and are subject to change. This page is informational and not financial advice — always conduct your own due diligence before selecting any provider. See how we make money.